start, stop, start, stop

Nearly every night after the kids are in bed now I’ve attempted to open my laptop — the very same laptop I spend nine hours a day working on — and tried to hunker down and write: observations, summaries of cool stuff I have seen or read related to fitness, motherhood, pregnancy, body image ….anything to keep my blog a living, breathing ecosystem of sorts.

Every night I start blogging … and then I stop. Continue reading “start, stop, start, stop”

Oversharing vs. Posing a Question

I want to preface this post by saying I thought twice about even writing it after reading this article a colleague shared on Facebook called “Mommy Bloggers and Daddy Facebookers,” which basically argues that we parents who share details about our kids’ lives online are going to get major backlash when our kids grow up.

While I don’t agree with a lot of what the author argues (I don’t post pics for “likes”) I do think there’s merit to thinking twice and not sharing every little detail … yet when your blog is your virtual baby book and you have family and friends reading …  how do you know when to not share? Continue reading “Oversharing vs. Posing a Question”

What’s My Boilerplate? My Elevator Speech?

In public relations (PR)– the field in which I work — a boilerplate is the standard paragraph of text found at the bottom of every news release that offers up key information about your company. You might consider it a long-winded version of an “elevator speech.”

While I have no trouble telling people about my job in ten words — “I’m the public relations manager at a top digital agency” — I found myself in a pickle this weekend at a PR conference with respect to my blog.

You see, when I began blogging, in spite of laying it all out there for anyone who could Google “disordered eater” (I ranked #1 and #2 for forever; my old blog domain is now #3) I was deeply ashamed of the topic. Continue reading “What’s My Boilerplate? My Elevator Speech?”

Open Letter to the Blogosphere: Blogger “Responsibility”

Note: this post has nothing to do with my blog or you, my readers … but is rather a reaction to an observation I made in the blogosphere.

This week, one of the most well-known female bloggers, Heather Armstrong of dooce.com fame, announced she and her husband Jon were in the midst of a trial separation.

I’d heard of her, but never really read her blog — until today. Her announcement post is absolutely gut-wrenching, to say the least — especially the part where she expresses a moment that suicide crossed her mind … and though doesn’t go into any details about why the couple is splitting, it’s obvious she is pained about the decision but knows it must be done. Continue reading “Open Letter to the Blogosphere: Blogger “Responsibility””

Authenticity in the Digital Space

Like most of us, I wear many hats: mom, wife, blogger, PR girl, social media fiend.

And since I work AND play in the digital space, it’s a tough balancing act sometimes.

The #1 rule in being a good communicator is to know your audience. But what if your audience is as varied and complex as you are? How can one be authentic if  you’re shying away from who you are in some circles? This, I’m learning, is one of the biggest challenges of being active in social media.

I’ve never hid my hats — as you know, I tend to be a “lay it all out there on the table” kind of girl.

But I do generally use discretion with what gets posted where. Continue reading “Authenticity in the Digital Space”

Taking it to Heart

For the past roughly nine months, I’ve been the community manager for the American Heart Association on Facebook and Twitter (I hope you’re a fan/follower!). It’s been among the most gratifying experiences of my career, mostly because I’ve gotten to be the voice of the AHA. I’ve been able to be a cheerleader, a source of knowledge, a supporter, an advocate, an engager … for a cause I care very deeply about.

My ad agency developed the digital strategy, and our main goal was to educate and inform our fans about healthy eating, nutrition, diet and exercise so they could lead (or maintain) a heart-health lifestyle and, in essence, take preventative measures about the #1 killer of women, in particular: heart disease.

Continue reading “Taking it to Heart”

National Wear Red Day!

“The sweet spot = when your personal and professional worlds not only intersect, but exist symbiotically.”

This has become my mantra lately, and it’s even scrawled on my Facebook page.

At work recently, I’ve been able to combine my off-the-clock passions for healthy living/fitness/nutrition and social media as I’ve become involved in our work for the American Heart Association. Continue reading “National Wear Red Day!”

What’s Your Sweet Spot?

“The sweet spot = when your personal and professional worlds not only intersect, but exist symbiotically.”

I came up with this quote (and shared it as my Facebook status) last week because all of a sudden I saw my professional life and personal life coming together in the most incredible of ways, inter-meshing in ways I never thought possible, until now.

I can’t say much, but I will say this: my involvement in social media is really helping me at work, and my career choice (PR) is really helping me with my blogging “moonlighting” gig.

While I wouldn’t wish my disordered eating issues on anyone, the fact that I took to blogging to get through it all has presented me a wealth of opportunities I never would have had, had I not been blogging about said issues. Continue reading “What’s Your Sweet Spot?”

Being “In the Moment” Amid Today’s Technology

My latest blog post over at WeAretheRealDeal.com. Read it here or after the jump. Continue reading “Being “In the Moment” Amid Today’s Technology”